It seems Coke has a slight edge since the beginning of 2007:
However, a more exhaustive comparison, shows just how far ahead Coke is:
I’ve separated Coca-Cola from Coke to get a better idea of which term gets used more, but feel free to add them up.
Who knew the graffiti scene was so complex? This successfully-viral ad from Adidas, takes us behind the scenes with a graffiti artist: The production quality of the ad is top-notch, the content is interesting (did you know there are several types of paint can nozzles available? I didn’t) and branding was subtle but effective. I…
A friend recently asked me about ways his clients could use the power of social networks. As I was explaining to him the nuances of socnets as marketing tools, it occurred to me that Twitter could be used as a powerful marketing weapon. Imagine being able to immediately reach your clients with breaking news at…
In April, 2006, I wrote: “Google is also making inroads into the set-top box business, hoping to bring television media straight into your television (whether it’s in your living room or your mobile phone).” Today, Google is finally announcing Google TV.
Media executives thinking about distributing their content online (and they all should) need to make important mindset shifts in order to understand what the digital revolution is all about, how it affects their business and what benefits it can bring to their operation.
I’ve outlined five mindset shifts every media executive needs to make.
This is the first article of a series I’ll call GoogleTrending, where I use Google Trends to compare search terms and come to usually preposterous conclusions based on the trend charts. I hope you enjoy it. Share your favorite trend comparisons -or suggest ideas for new posts- using the comments form below. MySpace seems to…
As I was walking through downtown Miami the other day, I came upon the following sign: It immediately reminded me of a recent post by Alex King about his business priorities. In a nutshell, he explains that he prioritizes his communications so that emails are replied to in the following order: Current clients Returning clients…
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I received this comment from one of my e-mail subscribers:
I believe that people are either Pepsi persons or Coca-Cola (coke) persons.
I also believe that personality –not the taste itself– is the reason for
such choice. That would be an interesting topic to study.
What do you think? Are you a Pepsi-person or a Coke-person? Can tastes be defined by personality?
I received this comment from one of my e-mail subscribers:
I believe that people are either Pepsi persons or Coca-Cola (coke) persons.
I also believe that personality –not the taste itself– is the reason for
such choice. That would be an interesting topic to study.
What do you think? Are you a Pepsi-person or a Coke-person? Can tastes be defined by personality?
When are people going to realize that Coke just tastes better. Period. 🙂
When are people going to realize that Coke just tastes better. Period. 🙂