Sistema Avanzado de Análisis de Audiencias de Televisión: Audience Meter.
Requisitos:
Para utilizar Audience Meter el cliente deberá tener una suscripción a datos de programación, rating minuto-a-minuto y TeleMonitor de AGB Nielsen Media Research, IBOPE o similar.
Especificaciones:
Audience Meter proporciona a nuestros clientes una herramienta para visualizar y analizar eficientemente el desempeño de su programación, la de sus competidores y el comportamiento de su audiencia.
Funciones:
- Visualización simultánea de la señal de video y sus datos correspondientes de share y programación.
- Visualización por targets y regiones definidos por el cliente.
- Visualización de movimientos de audiencia.
- Análisis de segmentos de programas.
- Salida de datos para análisis externo.
… y muchas más funciones en desarrollo.
Contrato:
Licencia anual. Incluye adaptación al formato de datos del cliente, instalación, entrenamiento y equipos para la digitalización de la señal.
Para más información, envÃenos un email a: granier /at/ gmail /dot/ com
o complete nuestro formulario.
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