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Where are the Editors?
Fellow blogger John Allsopp (dog or higher) writes about the future of blog reading, and how we’ll go from reading blogs to reading single posts. In my personal experience, that’s exactly how it goes. Although I subscribe to several blogs, I find myself not checking them very often, instead relying on Google, Digg or Del.icio.us…
Case Study: NBC’s Heroes
Heroes offers a great many opportunities for Digital Media Integration. Is NBC taking advantage of them?
Detailed CBS-YouTube Weekly Stats and Charts
I’ve been compiling data since CBS published their press release about their first month on YouTube. Here are some charts with the Top 15 videos from the CBS channel on YouTube. I began gathering data on November 21 and have charted the week from Nov. 22nd to Nov.28 (inclusive).
Two Interesting Articles from Advertising Age
Two interesting articles today on Advertising Age’s website. One is about a 24-hr user-generated video website and the other about the necessity of commercial-ratings on network television.
CBS Launches YouTube Channel
CBS, one of the US leading television networks, has launched a YouTube channel. So far the content is limited to short clips from late night television, sports highlights, program promos and news items. I’m not particularly impressed with the available content (no full length shows yet) but I really like the fact that CBS has…
