Similar Posts
The Advertiser’s Dilemma
As an advertiser, you’d want to optimize your purchases. But by the time you can tell a video is a runaway hit, you’ve not only probably lost the majority of your potential audience, but you’ll also have to pay a premium to advertise on that now world famous video.
Two Interesting Articles from Advertising Age
Two interesting articles today on Advertising Age’s website. One is about a 24-hr user-generated video website and the other about the necessity of commercial-ratings on network television.
Article Roundup and CBS-YouTube Data
A number of interesting articles and a recap of CBS|YouTube numbers for the last week.
Detailed CBS-YouTube Weekly Stats and Charts
I’ve been compiling data since CBS published their press release about their first month on YouTube. Here are some charts with the Top 15 videos from the CBS channel on YouTube. I began gathering data on November 21 and have charted the week from Nov. 22nd to Nov.28 (inclusive).
5 Observations on the State of Digital Media
I wrote this as the introduction to a report I presented a year ago, after attending the Forbes MEET conference, and was surprised at how relevant it still was… so I decided to share it with my blog readers. 1. Universal access to media distribution. The traditional media outlets were used to managing an industry…
