It’s a simple idea: every Apple Store should have one computer running Windows XP via Parallels Desktop software.
Why? I believe it would help convince wannabe-switchers to take that final step and purchase a Mac.
When the first MacIntels came out, I began seriously thinking about switching from my all XP set-up. Running the Vista Beta simply made the decision easier (it lasted only two weeks on my laptop before I happily went back to XP SP2).
I depend on XP for part of my work, since I do all my software development on Microsoft’s Visual programming languages. The rest of my work revolves around the internet and Web2.0, for which the MacIntels suit me just fine.
But try finding an Apple Store where you can try out Windows… I haven’t received so many funny looks since the day my sister dyed my hair orange while I slept out in the sun.
I eventually stumbled into Apple’s Lincoln Road store on Miami Beach, where XP was being installed on an iMac (via BootCamp). As weird as it may seem, it’s quite reassuring to see XP boot up on these alien machines.
But there’s still this sense of secrecy around XP in the Apple Stores… Parallels Desktop software was unavailable on the shelves (but they had copies out in the back, they said). The next week, they were on display only to misteriously disappear the next day.
Apple needs to understand that running XP can only boost sales of their computers. Ideally, they should have a computer running XP and several important applications that may or may not be available on the Mac platform.
Now I just need to wait for the Core 2 Duo laptops…
More on the web: see “On Getting Closer to a Mac Tipping Point” for additional views on the subject.