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television-ratings

Google TV is coming (and we told you so)
Digital Media Strategy | Featured Articles

Google TV is coming (and we told you so)

ByCarlos Granier 2010/03/182010/03/18

In April, 2006, I wrote: “Google is also making inroads into the set-top box business, hoping to bring television media straight into your television (whether it’s in your living room or your mobile phone).” Today, Google is finally announcing Google TV.

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Ratings Analysis

New Tools for Tracking NBC vs. CBS at YouTube

ByCarlos Granier 2007/06/132007/06/13

TubeMogul, the awesome online video traffic analysis tool, now (finally guys! 😉 ) offers embeddable charts, as well as a number of new social features. Here’s the latest month of YouTube data for NBC and CBS, showing NBC’s continuous lead over rival CBS. I’ve set the chart to show data from May 13 to Jun…

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Ratings Analysis

Two Interesting Articles from Advertising Age

ByCarlos Granier 2006/11/142006/11/15

Two interesting articles today on Advertising Age’s website. One is about a 24-hr user-generated video website and the other about the necessity of commercial-ratings on network television.

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Featured Articles | Ratings Analysis | Social Networking

Rethinking Ratings

ByCarlos Granier 2006/10/242006/11/15

An analysis of current television ratings methods, why they’re inappropriate for the timeless internet and digital video recorder era, and suggestions for improving them.

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  • AudienceMeter
  • AudienceMeter (English language version)
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  • Consulting