A recap of recent articles on the blog to welcome new readers.
Posts tagged as:
advertising
Google Video begins showing historical data for each video. My observations on this and what’s still missing (hint: a lot).
Two interesting articles today on Advertising Age’s website. One is about a 24-hr user-generated video website and the other about the necessity of commercial-ratings on network television.
As an advertiser, you’d want to optimize your purchases. But by the time you can tell a video is a runaway hit, you’ve not only probably lost the majority of your potential audience, but you’ll also have to pay a premium to advertise on that now world famous video.
The first Forbes MEET Conference was a blast. The panels were great and the people attending were even better.
Just a quick update from San Francisco.
Tomorrow is my last day in San Francisco. In just a couple of days I’ve really gotten a nice feel for this town and really like it. There’s so much happening in the tech front… you could actually say they’re building the future here. Classes, conferences, companies… you name [...]
An analysis of current television ratings methods, why they’re inappropriate for the timeless internet and digital video recorder era, and suggestions for improving them.
I’m off to Forbes’ MEET 2006 Conference (tomorrow and Wednesday at the Beverly Hills Hotel). The conference theme is:
Reaping Riches in the Media and Entertainment Revolution.
Check out the conference website for the agenda and list of speakers. I’m not sure what the blogging policy will be, but I’ll certainly try to post live if allowed.
After [...]
CBS, one of the US leading television networks, has launched a YouTube channel. So far the content is limited to short clips from late night television, sports highlights, program promos and news items.
I’m not particularly impressed with the available content (no full length shows yet) but I really like the fact that CBS has taken [...]
According to an MSN Messenger Alert I just received, MSNBC is reporting that Google has indeed bought YouTube for US$1.65B in stock. More details as they come in.
UPDATE: Both TechCrunch and Mashable have confirmed the story at this time.
UPDATE 2: Google has issued a press release.
