NBC Tries Speed Ads
La cadena norteamericana NBC, estará experimentando esta semana en su canal de cable USA Network un nuevo formato de pausas comerciales de un minuto, en vez de la tradicional pausa de 4 a 5 minutos.
NBC Tries Speed Ads [Fool.com: Motley Fool Take] April 5, 2006
NBC Universal is trying an experiment through which it will see how TV viewers respond to short, one-minute commercial breaks.
NBC will be attempting an experiment to see how viewers react to 1 minute commercial breaks in lieu of the ridiculously long breaks we deal with now. The test will occur on the USA cable network. Now all we need is the elimination of commercial ads before movies at the local theaters.
Romulo Said,
April 11, 2006 @ 12:44 am
Y si además pones comerciales de 5, 10 y 15 puedes generar mas ingreso por volumen y evitar la migración en breaks a la competencia…