Startup to wed mobile games with live TV shows
MercuryNews.com | 03/20/2006 | Startup to wed mobile games with live TV shows
SAN JOSE, Calif. (AP) - Dialing into the fast-growing market for mobile games, a San Francisco-based startup is poised to unveil a new service on Monday that it hopes will make television viewers as hooked to their cell phones as they are to remote controls.AirPlay Network Inc. said it will introduce a lineup of cell phone games tied to live television broadcasts. While watching TV, subscribers could use their cell phones to compete against others in “real time'’ by predicting plays in sports, choosing winners on reality TV shows or picking answers on game shows.